Councillor Mary Asselstine
Brand Strategy, Placemaking, Marketing Collateral, Research
King Township, Ontario
During October 2022 Municipal Elections, I began work on campaign management to help elect Councillor Mary Asselstine in King Township’s Ward 4.
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Post-election, I continued this role as a freelancer. This included facilitating a successful World Town Planning Day event as a youth engagement session, kicking off a series of walking tours across the Ward, and designing an accompanying report. It also included the redesign of Mary's website.
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Deliverables:
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Brand Strategy (Social Media Launch, Web Redesign)
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Placemaking (Youth Facilitation, Digital Community Engagement Sessions, Local Walking Tours)
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Marketing Collateral (Door-to-Door Flyers, Youth Walking Tour Report, Ward 4 Newsletter)
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Research - ongoing (Rural Economic Development, Historic Conservation Districts)


